What should I charge a company for freelance PPC account management? Charge by hour, % of budget?

Filed Under (Search Engine Optimization) by on 05-03-2008

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I work in SEM advertising and manage PPC accounts for a large company. I was contacted out of the blue by a company asking me to manage their accounts on a freelance base. What do I charge?

Do I charge by hour? By % of budget? Also what is the best way to set up a relationship with the customer, having them pay through paypal or something else? Any help is appreciated.